The American Institute of Graphic Arts Rebrand

A Passion Project for Creativity

This rebrand for the MSU AIGA chapter was a fun and exciting project that gave the organization a fresh new look. I focused on creating a bold, modern identity that reflects the energy and creativity of the design community on campus.

From updated logos to versatile visuals, the rebrand brings a cohesive and exciting feel to the chapter’s events, promotions, and social media presence. It was a passion project that let me explore new ideas while supporting a group I care about.

Fitzy Branding

A Simple Logo for a Bold DJ Presence

Fitzy’s logo is clean and simple, made to stand out while letting his colorful and energetic social media posts shine. The design is easy to use on flyers, posts, and anything else, so it always works with the bright, fun vibe of his gig promotions.

This approach gives Fitzy the flexibility to create exciting content while keeping his brand professional and easy to recognize.

Matt Schlinker for State Representative

Matt Schlinker’s campaign brand is all about progress and Michigan pride. The design features the state outline with a red star, showing his commitment to the community. The bold colors and clean look reflect trust, leadership, and a focus on a better future for everyone.

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